Creating Effective Alliances and Partnerships in Today's Market, Hossein Pakravan
We are witnessing an explosion in channel and alliance activity, driven by the combined forces of rapid technological innovation, intensifying competition, and the need to get to market quickly. No company has the time, resources, or expertise to fill critical capability gaps through their own internal organization. In today's market, no one can afford to go to market alone. The use of channels and alliances of all types is critical to achieving the coverage and penetration of markets that your company desires. This course will teach attendees how to identify and structure profitable alliances and partnerships. They will learn the characteristics of successful alliances and partnerships, including types of relationships and how they impact the organization and business value chain. Attendees will leave with the practical tools and templates required for successful implementation.
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